Building Your Personal Brand

A step by step guide 
Join us for the next step into Building Your Personal Brand
Dive deep into the course and become an influencer.
What is the course about?
A Personal Brand is formed when there is a conscious and intentional effort, to create and influence public perception of an individual. This is done by positioning the person as an authority in their industry, elevating their credibility, and differentiating them from the competition. This will ultimately advance their career, increase their circle of influence, and have a large impact on their overall success.  

In this course we move from the basic understanding of what a Personal Brand is, to why we need a Personal Brand and ultimatley and most importantly, how to build a Personal Brand. 
Who is the course facilitator?
Claudia Law is a facilitator and business woman, who is very passionate about personal development. She is a wife and a mother and thoroughly enjoys both these titles. She started her career in corporate, where she excelled and often received awards for her contribution to both the company and her colleagues. She is creative, hard working and loyal. 

She is also an entrepreneur and started her own infant clothing brand, alongside her other interests. Her brand is funky, original and unique. Understanding Personal Branding, made her acutely aware of the need, to set herself apart from the masses. She understands all the principals of Personal Branding and what it takes to stand out. She appreciates we are living in a changing world and that there is a need for both high touch and high tech in the world of social media and beyond.

Enjoy your journey together!

 What can I expect

5 Video Tutorials

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8 Exercises

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Full-year access

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The course is designed to give you the learnings and understanding of how to create a personal brand. it consists of a discussion on the learning and understanding of what and why you should have a personal brand.  The one module will be presented with a worksheet consisting of exercises designed to instruct and assist you in a practical way of creating your brand.
What do the sessions deal with?

Now, more than ever, there is a need for a Personal Brand. If you want to stand out from the competition, attract new clients and build a thriving business, it’s important to create a powerful, thriving personal brand. 

It is critical to devote some time each week to strengthening your brand. You will understand as you move through the course, that your personal brand is one of your biggest assets. 
What is a Personal Brand

Your Personal Brand is how you promote yourself. It is your unique combination of skills, experience, and personality, a picture of you, that you want the world to see. You get to tell your story and how it relates to your conduct, behaviour, spoken and unspoken words, and attitudes.
Why you need a Personal Brand

Your Personal Brand can be vital to you professionally. It is how you present yourself to current and potential clients. It gives you the opportunity to showcase who you really are and what you have to offer.

It gives you the opportunity to highlight your strengths and what you are passionate about. It helps people believe they know you better, and people generally trust those that they feel they know. This even includes individuals that they have never met personally.
How to build a personal brand

Step 1: Determine who you really are.
​Step 2: Determine what you want to accomplish.
Step 3: Identify your target audience.
Step 4: Determine your unique seeling proposition.
Step 5: Start treating yourself as a brand.
Step 6: Develop Your Content Stratergy.
Step 7: Constantly Add Value to Your Audience.
Step 8: Build a Community.     
Now Is the Time to Build Your Brand

The simple truth is, you have a Personal Brand, whether you care to think about it or not. Every single thing you share with your audience either adds too or takes away from your Personal Brand. It is therefore imperative that you are intentional about the direction in which you are heading. 

3 key advantages of the program

Keep Current

While the world is changing at a rapid pace, building a Personal Brand is becoming more and more vital to you the individual. If you have not paid to much attention to this area of your business and the advantages it can create, now is the time to start.
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Simple and uncomplicated

Building a Personal Brand is a work in progress. With this course you can take a step by step approach to learning. You will get better at building your brand as you apply the principles of this course.
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Join a community of like minded people

We have a unique platform or tribe community.  People on the courese who can share ideas, have discussion as well as motivate one another to grow in Leadeship.
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What those who have done the course say about it?

Feedback from customers who have passed your course and achieved tangible results.

Martin Hutchins
Business Owner

I have received some very beneficial advice! Thank you. 
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Mike Erasmus

It turns out that there are so many opportunities around me that I have not yet taken advantage of. 
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Claudia Law

This course really got me on track to assist me in getting my brand and thought process right.
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I have questions?

Who is this course for?
This course is for anyone who understands the need for change in the way we attract new customers to our current client base. This could apply to individuals as well as small business owners who want to increase their current platform of customers. 
What if I take a long time Can I catch up?
Life happens....we get this. Whilst we do encourage you to do one module a week, the course is available to you until you have completed all the modules and worksheets.
Will I be able to do it  from my mobile phone?​
The course will be available on your mobile phone.
When can I start?
Honestly....the sooner the better.
Building a Personal Brand will stretch you, excite you, motivate you and give you the change you are looking for.

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